Proposal
SPLITS – Smart Real Estate Matchmaking & Micro-Investment Web Application
Date
December 7, 2025
Valid Until
December 29, 2025
To
SPLITS by Mavid
Project Overview
Project Name: SPLITS – Smart Real Estate Matchmaking & Micro-Investment Web Application
Description: SPLITS is a modern, user-friendly real estate web application designed to simplify property discovery, verification, investment, and transactions for Nigerians. The platform connects buyers, renters, real estate investors, developers, and realtors in one trusted digital marketplace.
The goal is to help everyday Nigerians—especially low-capital individuals—access verified land, houses, rentals, and investment opportunities without the stress, fraud, or agent overcharges common in the market.
SPLITS will feature personalized property matchmaking based on a user’s budget, location, and purpose, while also enabling small real estate investments with transparent ROI details. Developers and landlords will be able to list verified properties, upload documents, and connect directly with buyers. Realtors will have a simple tracking and referral system.
The platform will be built for performance, trust, ease of use, and long-term scalability.
Core Functionality: Visitors can explore multiple property categories, view verified listings, connect directly with landlords or developers, and even invest small amounts in vetted property projects. Each user sees tailored recommendations based on their budget and preferences. Landlords and developers can upload property documents for instant access, while realtors can promote listings and track their leads.
With matchmaking, property verification, investor tools, and multi-user dashboards, SPLITS becomes not just a listing site, but a full property ecosystem.
Technology Stack
Platform: WordPress CMS (Headless architecture with custom theme, plugins, and REST API/WPGraphQL for frontend decoupling)
Frontend Framework: Next.js 16 with React 19.2, Tailwind CSS, Turbopack bundler, and hybrid rendering (React Server Components + Partial Pre-rendering) for performance and SEO optimization
Marketplace Engine: Custom WordPress plugin development with WooCommerce components for property transactions, investment tracking, and commission management
User Management: Multi-role system (Buyers, Investors, Developers, Landlords, Realtors) using Members plugin, ACF Pro for extended profiles, and JWT Authentication for secure API access
Languages: English (primary), with potential Pidgin English or local language support using WPML or Polylang for future expansion
Payments: Nigeria-compliant gateways: Paystack (primary), Flutterwave (secondary), with support for bank transfers, USSD, and card payments. Escrow functionality for investment disbursements
Real-Time Features: Pusher Channels or Socket.io for in-app messaging, lead notifications, and live property updates
Search and Matchmaking: Algolia or Meilisearch for instant property search, filtering by budget, location, property type, and investment eligibility
Infrastructure: Managed WordPress Cloud Hosting (Siteground, Cloudways, DigitalOcean, or Kinsta) paired with Vercel for Next.js frontend. Turbopack for 2 to 5x faster builds. CDN integration via Cloudflare, SSL certificates, and automated daily backups
Media Management: Cloudinary for property images, document PDFs (C of O, land titles, receipts), with automatic optimization and secure delivery
Security: Wordfence firewall, reCAPTCHA on forms, SSL encryption, two-factor authentication for developer/landlord accounts, and document access controls
Analytics: Google Analytics 4 for traffic and user behavior, Meta Pixel for ad conversion tracking, and custom dashboards for investment performance metrics
Email and Notifications: Automated transactional emails via SendGrid or Mailgun, SMS alerts via Twilio or Termii (Nigeria-focused), push notifications via OneSignal, and admin alerts for new listings, investments, and verification requests
Document Verification: Manual admin review workflow with status badges (Pending, Verified, Rejected), document preview functionality, and audit trails for compliance
Optional Integrations: HubSpot or Zoho CRM for lead tracking, WhatsApp Business API for direct communication, Google Maps API for property location display, and webhook connections for third-party tools
Pricing
$15,000 USD
Complete web application design, development, and branding
This package includes brand identity design (logo and brand guidelines), headless WordPress CMS setup, Next.js 16 frontend development, UX Research, UI/UX design, multi-user role system, Paystack payment integration, property listing and matchmaking features, real-time messaging, and full deployment on managed cloud hosting.
Project Timeline
Duration: 14 to 16 Weeks
Scope: End-to-end branding, design, and development of a modern real estate matchmaking and micro-investment web application built on headless WordPress (backend) and Next.js 16 (frontend). The project covers all stages from brand identity creation, UX/UI design, to payment integration, user dashboards, and final deployment, ensuring a high-performance, mobile-first, and fully functional property marketplace.
Deliverables
Branding & Graphics
- Logo design (primary logo, alternate versions, favicon)
- Brand guidelines document (color palette, typography, logo usage, tone of voice)
- Social media profile assets and templates
Design & Development
- Custom UI/UX design (desktop + mobile) optimized for Nigerian users
- Fully developed headless WordPress backend with WPGraphQL API
- Next.js 16 frontend with React 19.2 and Tailwind CSS
- Multi-role user system (Buyers, Investors, Developers, Landlords, Realtors)
- Property listing engine with smart matchmaking (budget, location, property type)
- Investment module with ROI tracking and project displays
- Secure payment gateway integration (Paystack, Flutterwave)
- Real-time messaging using Pusher Channels
- Document upload and verification workflow
- Realtor referral and lead tracking system
- Integration of Google Analytics 4 and Meta Pixel for tracking
- SEO optimization and performance tuning (Google PageSpeed > 85)
- 3-month post-launch support and admin training session
Development & Partnership
Emmanuel Ogundare
WordPress Developer & Technical Lead
Partnership Model: This collaboration goes beyond standard development. It is a strategic partnership built for success. I will be working closely with the SPLITS team not only as the project’s design and technical partner but also as an advisor on platform architecture, performance, and growth strategy.
My goal is to ensure the platform meets world-class standards and supports SPLITS’ long-term vision for trusted property transactions, micro-investments, and market expansion across Nigeria. From crafting a memorable brand identity to guiding the mobile-first UX design and selecting reliable hosting, APIs, and payment systems, I will help make sure every decision contributes to a seamless and scalable platform experience.
Portfolio Link
Pre-Launch Requirements
Before deployment, the following should be made available:
- Hosting & Domain: Managed WordPress hosting account (Cloudways or SiteGround) and Vercel account for frontend, with domain access
- Brand Direction: Any existing brand preferences, competitor references, or visual inspiration (logo and full brand identity will be created as part of this project)
- Content: Website copy, property categories, investment tier structures, and user onboarding flows
- Payment Gateways: Paystack and/or Flutterwave API credentials
- Legal Documents: Terms & Conditions, Privacy Policy, and investment disclaimer
- Analytics & Social: Access for Google Analytics 4 and Meta Pixel setup
- Communication APIs: Twilio or Termii credentials for SMS (optional), Pusher account for real-time chat
Important Notes
Free Support Period: 3 months of complimentary maintenance, optimization, and technical support post-launch
| Service | Details | Cost |
|---|---|---|
| Ongoing Maintenance | Continued updates, performance monitoring, and feature enhancements after the free period | $200/month |
| Additional Features | New functionality or redesign requests | Quoted separately |
| Growth Support | Guidance on SEO, analytics tracking, and user acquisition strategy | Included |
Payment Terms
| Phase | Amount | When |
|---|---|---|
| Initial Payment | 40% ($6,000) | To begin branding and design |
| Final Payment | 30% ($4,500) | Upon completion of backend and core features |
| Final Payment | 30% ($4,500) | Upon final delivery and approval |
We are genuinely excited to work with you on SPLITS.
Let’s build something remarkable together. I look forward to speaking further and discussing how we can turn this vision into reality.
Contact: Judith Juwah
Email: ju****@******ng.com